Background:
Because we are a first-year new course, we need to advertise ourselves. Teachers don't know that we are here; they don't know what they can get from us and our services. Now is our chance to show off. 

Assignment:
Create a "fun" self-portrait vector to be used to advertise to teachers (and eventually to the community). We will print these out on paper and give them out. Play with the shapes of your face and also the colors. Play with the shapes in the background. Use bold colors and large shapes. Use the elements of art and principles of design.


Text to include:

• Hi! My name is ......
• Let me tell you about DIGITAL PUBLISHING at BHS
• 1 sentence about the Digital Publishing Team (ie The Digital Publishing Team is a .....)
• Here is what we do:
• (List these services) Posters, Websites, Infographics, Advertisements, Publications, and more
• List the website
  
  

Steps:

• Find a high-res photo of yourself
  
• Trace your photo using the pen tool
• Embellish yourself using exaggerated colors and shapes

Objectives:

• Analyze vector drawings and utilize the skills used to create them
• Study typography in order to use it in your ad
• Study marketing techniques to distribute flyers and advertise services of a design-like agency

Vocabulary:

• Vector
• Resolution
• Self-Portrait
• Pop Art
  
  

Grading Criteria:

• Concept
  What sets yours apart from other vector illustrations?
• Design
  In what ways did you use the tools in Illustrator to make your design a dynamic composition while using the elements and principles?
• Technical Quality
  In what ways did you use the pen tool?
• Participation
  How did you work during class? 

Artists to Consider:

• Andy Warhol
• Roy Lichtenstein
• Alexy Oglushevich
  Read this article about Oglushevich to understand how he works with vectors. 

Background
Digital Publishing has been an amazing class; you all have proven your dedication to design, marketing, and advertising, all while impressing teachers and people in the community. Your final project is to find a client and create a design for them (logo, poster, website, etc).

Design
You may not ARBITRARILY design something for someone just because. Ask around if someone needs a poster or logo. Ms. Deacon, Mr. Larkin, Mr. Sullivan, or any teacher could be a good candidate. Likewise, go to a local business and ask if they need any free design work.

Analysis

• Write a critique on your design. How did you use the elements of art and principles of design when creating this? How was the experience providing personal design services for a client? How did the client receive the artwork and how did he/she react? Was your design successful? Why or why not? What would you have done differently? *This analysis should be at least 1 page

Submission:

• Submit the jpeg and name it "yourfullname.finalproject.jpeg"
• Submit the analysis and name it "yourfullname.finalproject.doc"
• Submit both files in the Google Drive Folder (click on the link)
  

Due Date: Friday, June 21st (by 11am)

Background
An infographic (Information Graphic) is a visual representation of information. It is a modern new way to relate information to today's advertising. Rather than reading an article on recycling, an infographic could be used in its place. Websites like http://infogr.am/ will allow you to make infographics, but they are not as innovative as ones designed by professional designers.

Assignment
Your assignment is to create an infographic based upon a cause. Some examples include: recycling, cancer, the beef industry, racisim, sexism, etc. Check out the examples below.

Steps

1. Decide on your topic. Choose 3 topics in case one falls flat
2. Make a list of imagery that you can use
3. Collect the data (make sure to keep all of your sources)
4. Draw a sketch
5. We will talk about the sketches in class
6. Design this in Illustrator
7. Share it! (Facebook, Twitter, Google, Snapchat, anything). The person who's image has gone most "viral" will get an A+ and will win a prize.

Resources

• Read this article on how to create an infographic. 
  
• Check out this presentation on what an infographic is:
  
• Read this article to see what makes a great infographic. (http://marketingland.com/8-experts-talk-about-making-great-infographics-34958)

Grading

• Creativity
• Innovative design
• Research/Data collected
• Viral-ness of your design

Steps:

1. Brainstorm and looking at logos
2. Create 8 different concepts (sketches)
   
3. Talk with the class about our concepts
4. Learning about Logo Design
5. Resolution, Vector vs Raster
6. Begin in Photoshop or Illustrator
7. Dimensions: 8x10
8. Each student needs 2 DIFFERENT concepts
9. You must also design a letterhead for both concepts
10. Save the logo as "yourlastname.BDA.jpeg" and place into the ART-NAS server.
11. Save the letterheads as "yourlastname.BDA.

From the client:
For the preview meeting, if we could see the logo on a 8.5 x 11 as letterhead and one on a poster board size . No color specifications. We do request, that at least one of the sample logos have the words: Burlington Disability Access Commission circle around the logo. Not all the designs have to have this, just one for us to sample.

We really would like the logo to be a way of people to recognize it and know that it represents the Burlington Disability Access Commission, just like Nike's logo, Champion's logo do for these companies etc. Our mission is to make town owned buildings (schools, town hall police station etc.) and recreation facilities accessible for persons with disabilities. We like to call ourselves differently-abled. This means that we can do things everyone else can do, just in a different way.

Resources:

• http://print24.com/blog/2011/09/33-exceptionally-well-designed-logos/
  
• http://www.1stwebdesigner.com/inspiration/fresh-well-designed-logosr-inspiration/

The Digital Publishing Team is a new class at BHS and many of you didn't even know what it was on the first day of school! Well, we need to change that. We started out with design, but now we are marketing ourselves; getting ourselves out there in the school and the community. We need some marketing materials and advertisements.

Groups:

• Logo Design
• Marketing the class services to teachers and community members
• Website?

Projects that I currently have on my list: 

• BHS Prospectus (Mr. Attubato)
• BHS Program of Studies Cover (Mr. Attubato)
• Don't Text and Drive Pledge (Mrs. Doughty)
• Pictures for the Burlington Website (Mr. Cunha)
• Booster Club Cover (Mr. George O'Connor)
• Post Grad Party Website (Ms. Michele Cimino)
  
• Class of 2013 Logo (Mrs. Deb Mungillo)
• Burlington Disability Access Logo (Ms. Maura Mazzocca)

Answer the following questions and email to me by Tuesday before class.

1. Describe your design and how it relates to the theme (Lucky 13).
2. How successful do you think your design was when keeping in mind the theme, the school, and the specs? Give me reasons to support your thinking. 
3. What did you think about having Corey LaRoche come in to talk to us about the yearbook covers? Just share your thoughts about the experience.
4. What do you hope to improve upon in your design skills for future projects?